Central CA SBDC Regional Network
Helping Your Business Start, Grow and Succeed

7 Business Trends to Watch for in 2022

From travel to technology, 2022 is shaping up to be an interesting year. DECA Direct reports that there are 10 key business trends that will influence companies during the upcoming year. The following is adapted from their article.

Posted on: Thursday, January 6, 2022 - 11:50am

Two Digital Marketing Tools You Can Use

The digital marketing world keeps on evolving. 2021 has revealed several key factors that if you're not using them in your marketing, it may put you at a disadvantage vs. your competitors. Here are two you can use:

Posted on: Monday, November 1, 2021 - 12:52pm

What you Need to Know about Gen Z & Millennials Shoppers

Millennials, move over. A new generation is in the pipeline. According to an insightful article by The Fulfillment Lab, this year, the youngest Millennials will turn 26, while the oldest Gen Zers will turn 25.

Posted on: Friday, October 8, 2021 - 12:14pm

B2B Marketing to Millennials

B2B Marketing to Millennials revolves around technology. First, it's important to realize that today's decision makers are more likely to be Millennials than Gen X or Baby Boomers. With the generation's leading edge now in its early 40s, many are in management positions.

Posted on: Thursday, September 23, 2021 - 3:30pm

Contactless vs. Checkoutless Shopping - What You Need to Know

Contactless and checkoutless shopping are often treated as synonyms - and they aren't. Are you familiar with the differences - and how they impact your busyers?

Posted on: Tuesday, September 14, 2021 - 12:10pm

How can companies prepare for the Holiday 2021 Season?

Do you know the 3 Key Trends that could impact your business this holiday season?

Posted on: Tuesday, September 7, 2021 - 3:04pm

YouTube Second Most Popular Search Engine After Google

Video marketing is an important part of your website's SEO.

According to a recent article in Wordstream, YouTube  is the second most popular search engine after Google with over 1 billion users. Even if you aren't into videos, it's a good time to get started.

Posted on: Thursday, April 15, 2021 - 7:13am

FREE Menu Master Webinar - Starts April 14

Register for our FREE 3-Part Menu Mastery Series

Join us for The Menu Mastery Webinar Series presented by Tom Bruce of Central Coast Food and Beverage.

Posted on: Tuesday, April 13, 2021 - 9:16am

Menu Mastery

Join Tom Bruce from Central Coast Food and Beverage as he shares strategies to refresh your menu for post-pandemic operations.  It's a great opportunity to review pricing strategy, improve productivity and position your restaurant for more profitable operations.  Register for one or all 3...

Posted on: Thursday, March 25, 2021 - 3:45pm

March 17th is #SBDCDay

The 5th Annual #SBDCDay is being celebrated today, March 17th. SBDC Day is a national, collective proclamation of the impact America's Small Business Development Centers (SBDCs) have on the success of our nation's dreamers, innovators, and doers- America's small businesses.

Posted on: Wednesday, March 17, 2021 - 1:29pm

English French German Italian Portuguese Russian Spanish

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.