Central CA SBDC Regional Network
(888) 842-3415
casbdc@ucmerced.edu
Small businesses represent 90% of companies and account for more than 50% of employment and are the backbone of our communities. When our local businesses are strong, we are all stronger. As traditional methods of doing business were rendered irrelevant, small businesses in every industry began to reinvent themselves. Whether due to future waves of […]
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Attending Fairs, Festivals & Shows is an important way to generate sales and grow a customer base. Shows are starting to return and offer vending opportunities again. Returning face-to-face has it’s own challenges. Do you have a plan of how to best let your fair and festival customers you are returning and ready to sell? […]
Business on Main Street has changed a great deal in the last century, especially for retailers. In an age where players like Amazon are enabling people to purchase products with a tap of a button, consumers can literally shop from anywhere. Join this webinar to learn tips on how to create a great customer experience […]
2022 continues to be been anything but normal but the only thing that we know for sure is that businesses are telling themselves they are ready to crush it in the 4th quarter. During this workshop we will discuss what the retail and hospitality industry is saying businesses should expect in Q4 2022, outline strategies […]
Business on Main Street has changed a great deal in the last century especially for retailers. In an age where players like Amazon are enabling people to purchase products with a tap of a button, consumers can literally shop from anywhere. Add the array of short-term challenges around health and safety, supply chain, labor force, […]
Join social media expert, Tiffany Phillips, in uncovering the basics of social media for businesses. We cover Facebook, Instagram, LinkedIn, and TikTok. We teach you everything you need to know to have successful social media pages for your business. You Will Learn: -Who is your target audience? -Which platfoms are your audience on? -How to best […]
Designed for the small business owner that has been in business 5-15 years but would like to: Work less Have more time with family Be less stressed Make more money. Expect to learn The Toyota Business Model Seven ways to improve your profit The best strategy to increase your business value
From realizing a need to raising the necessary capital, we discuss the challenges startup companies face and how to navigate and overcome them from a grassroots entrepreneur. We also cover manufacturing and scaling up from a prototype to an actualized and refined product. After spending several years in the food service/catering industry, Nate Stein recognized the […]
Google Adwords allows small businesses to leverage the power of Google to promote their companies, and one of the most powerful ad types is AdWords. Join Steve Burnside in our crash course and discover how you can use Google Adwords to grow your business. With an MBA in strategic management and years of online marketing […]
Come find out how Google works, on the inside. We will be taking a deep dive into the technical infrastructure that powers Google Search, Google Docs, Android, Google Cloud, and several other billion-user services. Digital Marketing expert, Steve Burnside, will be presenting material on an internal system called Borg, a predecessor to the Open Source […]