Digital Advertising Workshop (HYBRID)
![](https://centralcasbdc.com/sites/default/files/4.5.23%20Regional%20Website%20LIVE.png)
Dan will walk you through the process of how to test new business ideas very quickly.
The process utilizes paid ads from platforms such as Google, Instagram, Facebook and/or LinkedIn along with simple one-page websites that only the targeted customers will see. This method is very low cost and enables small business owners to focus on features/benefits their targeted customers really care about.
Speaker: Dan Weeks, Director of Employer Partnerships at Fullstack University
Dan teaches Entrepreneurship at Cal Poly and is the Entrepreneur-In-Residence for the SLO Hothouse. Dan is a serial entrepreneur that has started and sold companies.